adscapi vs Stape

Hosted CAPI / server-side tagging

Hosted server-side Google Tag Manager and related tagging infrastructure for marketers and agencies.

What Stape is

Stape provides hosted server-side GTM (sGTM) hosting and tooling around server-side tagging. You still work in the GTM/tag paradigm: containers, clients, tags, and triggers — Stape makes the server container easier to run and maintain than raw cloud hosting.

Side by side

Dimension	adscapi	Stape
Primary job	Code-first multi-platform CAPI fan-out	Hosted sGTM / server-side tagging
How you run it	Library in your backend	Hosted tagging server + GTM container
Billing model	Free / OSS (MIT)	Monthly SaaS (hosting tiers)
Workflow	One typed track() call in code	Configure tags/clients in GTM UI
Who it fits	Engineers wiring conversions in the backend	Marketing/ops teams already in GTM
Platform coverage	26+ destinations from one event shape	Whatever tags/clients you configure

Billing is described by model only — check each vendor for current prices. adscapi is MIT-licensed open source; you bring your own platform tokens.

When each fits

When Stape wins

Reach for it when these are true.

Your team already lives in Google Tag Manager and wants server-side without owning infra.
Marketers need to change tags without shipping application code.
You want managed sGTM hosting, logging, and related tagging utilities.

When adscapi fits better

Defensible differences, not hype.

Conversions originate in your backend and you want a library, not a tag server.
You prefer version-controlled code over container configuration.
You do not want another monthly SaaS bill for event forwarding.

Ready to fire one event to every ad platform?

adscapi is free and open source. Set your platform tokens, call track() once, and every configured Conversions API receives the event — hashed the way each platform expects.

Get started npm install adscapi

More comparisons

Back to the compare hub for every competitor, or read the docs to install.