The server-side request adscapi builds when you track() a purchase and TikTok is configured. Secrets and hashed values show as placeholders.
https://business-api.tiktok.com/open_api/v1.3/event/track/
Access-Token: {TIKTOK_EVENTS_TOKEN}
Content-Type: application/json{
"event_source": "web",
"event_source_id": "{TIKTOK_PIXEL_ID}",
"data": [
{
"event": "Purchase",
"event_time": 1739452800,
"user": {
"email": "<sha256(normalized-email)>",
"phone_number": "<sha256(e164-phone)>",
"ip": "203.0.113.10"
},
"properties": {
"value": 49.99,
"currency": "USD",
"order_id": "order_1001"
},
"event_id": "order_1001"
}
]
}Verified against the library dispatcher (src/dispatchers/tiktok.ts). See the TikTok setup guide for where to get each secret.
TIKTOK_EVENTS_TOKENTIKTOK_PIXEL_IDTikTok activates when every secret is present. One missing key and the platform no-ops — the rest still receive the event.
| Canonical event | TikTok receives |
|---|---|
page_view | ViewContent |
lead | SubmitForm |
signup_start | signup_start (custom event passthrough) |
signup | CompleteRegistration |
checkout_created | InitiateCheckout |
purchase | Purchase |
reply_generated | reply_generated (custom event passthrough) |
upgrade_clicked | upgrade_clicked (custom event passthrough) |
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